Happy Valentine’s Day!!!

This is the day we celebrate LOVE and affection by exchanging gifts, flowers and cards. And sexy intimate underthings are usually popular gifts around this time of the year…even for preggo and breastfeeding mamas. Oh YES! I can personally attest to this as we have been our busiest EVER during these last two weeks:) …LOL, I am sure our NBC’s Today Show feature also had a lot to do with it too

Our 8 1/2 month preggo model in Bella Cerise Nursing Bra that was featured on the NBC’s Today Show

But why not? All the sacrifice and hard work of carrying a baby for 9 months, gaining weight, giving up some of our favorites foods and drinks, lack of sleep….I mean the list goes on and on.  Preggo and breastfeeding moms want to look and feel sexy too… and dammit they deserve to!

Photoshoot – Our fab model in Amber Plum Nursing Bra

When Kathie Lee Gifford and Hoda made the “That is very disturbing” and “Are women going to breastfeed in that?” comment during our Sexy Valentine’s Gifts feature on the Today Show, it made me realize even more so that You! Lingerie is doing its part to not only change the way pregnant/breastfeeding moms feel about their bodies and their self-esteem, but also the way in which society views them.

Being pregnant or breastfeeding does not mean you can no longer be sexy or feel beautiful. We passionately believe you should embrace your new body, and thus discover new ways of being sexy and feeling confident and good about yourself. We are excited to share these wonderful new products with the world and hope to inspire a new appreciation for and acceptance of a woman’s body in pregnant form. And it begins with you and I embracing this revolution, and sharing our knowledge with others.

Photoshoot: Preggo model in Azalea Orchid Nursing Bra

So all you preggo and breastfeeding mamas out there, go out and be sexy, not only on Valentine’s Day but everyday. YOU deserve it!!!